Today (18 August 2026), the top trending TikTok hashtags in Indonesia are #blowthisup, #ad, #spiderman, #movie, #roblox, #tiktokshop, #marvel, #music, #comedy, and #school—each already sitting at 1.2B–2.9B views and backed by tens of thousands to hundreds of thousands of videos. Below, you’ll find the exact view and video counts, plus practical ways Indonesian creators can use each hashtag to get discovered, shape content angles, and boost watch time. 📈

1) #blowthisup — 2.9B views, 1,342,006 videos

What it signals in Indonesia right now

#blowthisup is the classic “reach” hashtag—and its scale shows why: 2.9B views across 1,342,006 videos. In Indonesia, creators often use it as a broad distribution tag when they want TikTok to test their video with new audiences.

How to use it without blending into the crowd

Because it’s extremely saturated, your goal isn’t “use the tag and pray”—it’s “use the tag with a strong hook and clear niche.”

Creator strategies

Hook in the first 1–2 seconds: A bold claim, a quick reveal, or a problem statement (e.g., “If you’re in school right now, stop scrolling…”).
Pair with 2–4 niche tags: Use #blowthisup as the “reach layer,” then add context tags like #comedy, #school, #music depending on your content.
Make your video skimmable: Strong on-screen text + fast pacing tends to perform better in broad tags.

Content ideas

Before/after transformations (room setup, outfit, edit glow-up)
“I tried this for 7 days” mini-series (Part 1, Part 2, Part 3)
Indonesian POV skits (hyper-relatable moments)

2) #ad — 2.9B views, 29,775 videos

Why it’s trending (and why it’s powerful)

#ad has 2.9B views but only 29,775 videos—that’s a huge signal: the tag is massive, yet comparatively less crowded. In Indonesia, this often reflects a strong creator economy and a growing culture of product discovery.

How to use #ad the right way

This hashtag is typically used for sponsored content or brand-style promos. Even if you’re not paid yet, you can use “ad-style” content frameworks (without misleading viewers) to practice high-converting formats.

Creator strategies

Lead with the problem, not the product: “My phone tripod kept falling until…”
Show proof fast: Demo, unboxing, side-by-side comparison, or “what I got vs what I expected.”
Add a clear CTA: “Comment ‘LINK’” or “Check my profile” (keep it simple).

Content ideas

15-second product demo with Indonesian captions
“3 reasons I switched to this” format
Shopping haul with quick ratings (1–10)

3) #spiderman — 2.6B views, 271,264 videos

What’s driving it

With 2.6B views and 271,264 videos, #spiderman is a pop-culture engine. In Indonesia, it’s ideal for creators who can blend fandom with humor, edits, cosplay, or storytelling.

How to stand out in a fandom tag

Fandom tags reward two things: recognizable references and fresh execution.

Creator strategies

Use recognizable audio cues: Dramatic reveals, meme sounds, cinematic transitions.
Create “POV Indonesia” versions: Localize jokes (school, family, traffic, warung moments).
Make it remixable: Leave a question at the end (“Which Spider-Man are you?”) so people stitch/duet.

Content ideas

Spider-Man “mask reveal” transitions
“If Spider-Man lived in Jakarta” skits
Fan edits: color grading + beat sync

4) #movie — 2.1B views, 222,973 videos

Why creators love this tag

#movie sits at 2.1B views and 222,973 videos—a strong balance of demand and supply. It’s a wide tag that can support both entertainment and educational content (reviews, recommendations, behind-the-scenes style edits).

High-performing formats for #movie

Creator strategies

Micro-reviews: 10–20 seconds, one clear opinion, one clear reason.
“If you liked X, watch Y”: Recommendation chains are highly saveable.
Avoid spoilers—tease instead: Use “no spoilers” explicitly to build trust.

Content ideas

“3 movies to watch when you feel stuck” (mood-based)
“Best plot twists (no spoilers)” carousel-style
Acting/scene recreations with friends

5) #roblox — 1.7B views, 374,489 videos

What it means in Indonesia

Gaming content remains a growth lane. #roblox has 1.7B views and 374,489 videos, showing both huge interest and heavy competition. The winning approach is clarity: viewers want to know what game, what challenge, and what payoff.

How to win with Roblox content

Creator strategies

Name the game mode in the first line of text.
Use challenges: “I can’t jump,” “Only using starter items,” “If I lose, I delete my account.”
Add Indonesian commentary: Local language reactions often outperform generic gameplay clips.

Content ideas

Short tutorials (how to get X item / how to fix a common issue)
Funny roleplay moments with friends
“Roblox but it’s a horror movie” edits

6) #tiktokshop — 1.7B views, 520,284 videos

Why this tag is everywhere

#tiktokshop sits at 1.7B views and 520,284 videos—one of the highest video counts on this list. In Indonesia, this tag is a discovery engine for affordable finds, reviews, and “worth it or not” content.

How to avoid looking like every other Shop clip

Creator strategies

Be specific: Instead of “must-have,” say “Rp50k desk upgrade” (use your real pricing if you show it).
Show it in real life: Lighting, texture, sound test, durability test—anything tangible.
Build a series: “TikTok Shop Finds for Students (Part 1).” Series formats boost follow-through.

Content ideas

“Unboxing + test in 30 seconds”
“3 things I regret buying / 3 things I’d buy again”
Side-by-side comparison (cheap vs premium)

7) #marvel — 1.5B views, 124,919 videos

Where it fits vs #spiderman

#marvel has 1.5B views and 124,919 videos. It’s broader than character-specific tags, so it supports more angles: theories, character rankings, watch order guides, and edits.

Content angles that perform well

Creator strategies

Rankings and debates: “Top 5 Marvel villains” invites comments.
Explain in 20 seconds: Quick lore summaries are highly shareable.
Use captions for accessibility: Many fans watch without sound.

Content ideas

“Marvel watch order for beginners”
“This character is underrated because…”
Fan theory breakdowns (keep it concise)

8) #music — 1.4B views, 297,751 videos

Why it’s trending

#music at 1.4B views and 297,751 videos is a universal tag—great for musicians, dancers, editors, and anyone leveraging trending sounds.

How to use #music strategically

Creator strategies

Choose a role: Are you a performer, curator, reviewer, or storyteller?
Use repeatable formats: “Song of the day,” “Indo playlist for…,” “Guess the song.”
Sync visuals to beats: Beat-matched cuts increase retention.

Content ideas

15-second covers (hook section only)
“Studio session” clips (even if it’s home setup)
Dance tutorials with clear step breakdown

9) #comedy — 1.3B views, 119,403 videos

What comedy is doing well in Indonesia

#comedy has 1.3B views and 119,403 videos. Comedy thrives when it’s relatable, local, and fast—especially school life, family dynamics, and everyday frustrations.

How to make comedy shareable

Creator strategies

Punchline by second 8–12: Don’t stretch setups too long.
Use “character” consistency: A recurring persona makes people follow.
Caption your punchline: Helps viewers catch it instantly.

Content ideas

“POV: your friend who always…” skits
“Indonesian parent reactions” mini-series
Workplace/school stereotypes

10) #school — 1.2B views, 238,335 videos

Why it’s trending today

#school at 1.2B views and 238,335 videos is a reliable trend lane—especially in Indonesia where school humor, study routines, and student shopping are consistently engaging.

Best-performing school content formats

Creator strategies

Timetable storytelling: “My day as a…” formats keep viewers watching.
Study hacks with proof: Show before/after grades only if you genuinely can—otherwise show process improvements (focus, organization).
Blend with #comedy or #tiktokshop: Student life + humor + budget finds is a strong combo.

Content ideas

“What’s in my bag” (student edition)
“Study with me” 20–30 seconds highlight reel
Classroom POV skits (keep it respectful and safe)

Featured TikTok to Watch: @news — “#news” (0 views)

A featured video is listed from @news with the description #news and 0 views. Even with zero recorded views in the provided data, it’s worth watching as a format reference: “news-style” clips are a repeatable structure that creators in Indonesia can adapt for nearly any niche—entertainment updates, school announcements, gaming patch notes, or TikTok Shop deal roundups.

Why this format can work

Instant clarity: Viewers immediately understand what they’re about to learn.
Strong retention potential: Headlines → quick context → takeaway is a natural loop.
Easy to serialize: Daily/weekly “news” builds audience habit.

How to adapt it (without copying)

“Today in Indonesian TikTok…” (trend recap)
“Roblox update in 15 seconds”
“Marvel news you missed”
“Back-to-school headlines” (schedule, supplies, study tips)

Emerging Trends to Watch (Indonesia, next 1–2 weeks)

Based on the mix of hashtags—entertainment (#spiderman, #marvel, #movie), commerce (#tiktokshop, #ad), and lifestyle (#school, #comedy, #music)—here are the patterns creators should watch:

1) “Entertainment + local POV” will keep rising

Global fandom content performs best when localized. Expect more:

Indonesian “POV” skits tied to Marvel/Spider-Man
Movie reactions framed around local humor and daily life

2) Shop content will shift toward proof and testing

As #tiktokshop (1.7B views, 520,284 videos) stays crowded, creators will win with:

Durability tests
Side-by-side comparisons
“1 week later” updates

3) Short series will outperform one-offs

Tags like #school and #music naturally support episodic content. Creators who package posts as “Part 1/Part 2” will likely see stronger follow-through.

Practical Hashtag Tips for Indonesian Creators (Use These Today)

Build a “3-layer hashtag stack”

For each post, aim for:

One broad reach tag: #blowthisup
One category tag: #comedy / #music / #movie / #school
One niche/context tag from this list: #roblox / #tiktokshop / #marvel / #spiderman / #ad

Match your hook to the hashtag

#comedy: Start with the situation (“When your teacher says…”)
#tiktokshop / #ad: Start with the problem (“This fixed my…”)
#movie / #marvel / #spiderman: Start with the opinion (“Hot take: …”)
#roblox: Start with the challenge (“If I lose, I…”)
#school: Start with the routine (“My morning before class…”)

Optimize for saves and shares (not just views)

Especially for #movie, #music, #tiktokshop, #school, your goal should be:

Saves: checklists, recommendations, tutorials
Shares: relatable skits, “send this to your friend” moments
Comments: rankings, debates, “choose A or B” prompts

Keep it culturally specific

Indonesia’s strongest TikTok content often includes:

Clear Indonesian captions
Local references (school life, family dynamics, neighborhoods, food, commuting)
Natural code-switching (when it fits your audience)

Conclusion: What to Post Next (Action Plan)

If you want to ride Indonesia’s trending hashtags today, pick one main tag from the list and build a video concept that naturally fits it—then support it with a broad reach tag like #blowthisup and one category tag like #comedy or #music. For fastest iteration, create a 3-part mini-series (same format, new example each time) and track which hook style holds viewers the longest.

If you’re unsure where to start:

Want growth + flexibility? Start with #blowthisup (2.9B views, 1,342,006 videos) but make the hook extremely specific.
Want monetizable formats? Build around #tiktokshop (1.7B views, 520,284 videos) and #ad (2.9B views, 29,775 videos) with real demos.
Want community and comments? Use #marvel (1.5B views, 124,919 videos) or #movie (2.1B views, 222,973 videos) with rankings and hot takes.

Post, learn, repeat—trends reward creators who iterate quickly. 🙂

View on TikTok

#news

Key Takeaways

#blowthisup leads with 2.9B views and 1,342,006 videos, but needs a strong niche hook to stand out.
#ad has 2.9B views with only 29,775 videos—big opportunity for high-converting, demo-led content.
Entertainment tags (#spiderman, #movie, #marvel) reward localized Indonesian POVs, rankings, and short explainers.
#tiktokshop is crowded (520,284 videos), so proof-based testing and series formats win.
Combine one broad tag + one category tag + one niche tag for a reliable hashtag stack.

Frequently Asked Questions

What are the top trending TikTok hashtags in Indonesia today (18 August 2026)?

The top 10 are #blowthisup, #ad, #spiderman, #movie, #roblox, #tiktokshop, #marvel, #music, #comedy, and #school.

Should I use broad hashtags like #blowthisup or niche ones?

Use both: one broad tag for reach, plus 2–4 specific tags that match your content category (e.g., #school, #comedy, #tiktokshop).

How do I use #ad if my post isn’t sponsored?

Use “ad-style” structure (problem → demo → result) without implying a paid partnership; keep your captions honest and clear.

What content performs best with #tiktokshop in Indonesia?

Fast demos, comparisons, and “testing” videos (durability, sound, quality) tend to stand out in a crowded shopping hashtag.