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Canada TikTok Trending Hashtags: September 2026 - DiscoTok blog post

Canada TikTok Trending Hashtags: September 2026

Written by DiscoTok Team
11 min read
#TikTok trends#social media marketing#TikTok hashtags#content strategy#September 2026#Canada creators#trending topics

Here are Canada’s top trending TikTok hashtags for 20 September 2026, with the exact views and video counts. Learn how to use each tag strategically—without looking spammy—to grow faster.

The trending TikTok hashtags in Canada today (20 September 2026) are #ad, #nfl, #news, #targetaudience, #halloween, #college, #hockey, #dwts, #drake, and #dancingwiththestars—each with massive reach potential when paired with the right content angle and posting timing.

Below, you’ll find the top 10 hashtags, their view and video counts, and practical ways Canadian creators can use them to earn more watch time, saves, and shares (not just impressions). 🇨🇦

Today’s Top 10 Trending TikTok Hashtags in Canada (20 September 2026)

Here’s the list exactly as it’s trending today, including the provided metrics:

  • #ad — 345.2M views, 1,993 videos
  • #nfl — 67.1M views, 3,937 videos
  • #news — 65.6M views, 2,512 videos
  • #targetaudience — 65.1M views, 11,306 videos
  • #halloween — 53.6M views, 5,887 videos
  • #college — 45.6M views, 3,535 videos
  • #hockey — 44.2M views, 8,266 videos
  • #dwts — 31.2M views, 597 videos
  • #drake — 30.7M views, 3,005 videos
  • #dancingwiththestars — 18.1M views, 499 videos

1) #ad (345.2M views, 1,993 videos)

If you’re seeing #ad trend hard, it’s a signal that brand-style storytelling is winning right now—especially content that feels native to TikTok (not like a traditional commercial).

What’s driving the trend

  • Creators are leaning into “day-in-the-life” + product integration formats.
  • Viewers are more tolerant of sponsored content when it’s useful, entertaining, or transparent.

Creator strategies that work in Canada

  • Hook fast, disclose cleanly: Put the value first in the first 1–2 seconds, then keep disclosure clear with #ad.
  • Make it a mini-problem/solution: “Here’s what I use to fix X in Canadian weather” (winter skin, commuting, meal prep, etc.).
  • Localize the scenario: Mention Canadian context naturally (back-to-school, hockey season, fall weather shifts).

Hashtag pairing ideas

Use #ad alongside the most relevant niche tags (beauty, fitness, food, tech). Keep it tight: 3–6 hashtags is often cleaner than stuffing.


2) #nfl (67.1M views, 3,937 videos)

#nfl is trending with a strong mix of highlights, commentary, predictions, and fan reactions—perfect for Canadian creators because you don’t need official footage to participate.

Content angles that perform

  • Reaction + analysis: Break down a play, a decision, or a storyline in under 30 seconds.
  • “If you’re new to NFL…” explainers: Quick rules, positions, or “what to watch this week.”
  • Fantasy / picks format: “3 picks I’m confident in + 1 upset.”

Canadian creator twist

  • Compare NFL storylines to CFL or hockey narratives (without derailing the topic).
  • Make it social: “Watching from Toronto/Vancouver/Calgary—here’s the vibe.”

Pro tip

Use on-screen text for clarity: TEAM vs TEAM + your take. The hashtag is broad; your framing must be specific.


3) #news (65.6M views, 2,512 videos)

#news is trending because TikTok audiences want fast context—especially when creators can summarize complex topics quickly and fairly.

What works right now

  • “What happened + why it matters” in 20–40 seconds.
  • Myth-busting / context checks (without being preachy).
  • Local updates with human impact: commuting, housing, campus updates, sports business, entertainment headlines.

Creator tips (keep trust high)

  • Be clear about what you know versus what’s developing.
  • Use neutral language and avoid sensational thumbnails.
  • Structure your video:
    1. Headline
    2. Two key facts
    3. What to watch next

Best use case

If you’re a creator who already covers community topics, #news can expand reach—just keep it accurate and concise.


4) #targetaudience (65.1M views, 11,306 videos)

With 11,306 videos, #targetaudience is less about one topic and more about a meta-trend: creators posting content for a very specific person (and letting TikTok do the distribution).

Why it’s trending

  • Hyper-specific targeting creates instant relatability: “This is for the people who…”
  • It encourages comments like “That’s me” or “Tag someone,” boosting engagement.

Formats to try

  • “Target audience: people who…” (niche identity call-out)
  • Micro-scenarios: “When you live in Canada and it’s 3 seasons in a day…”
  • Productivity/college/lifestyle niches: “Target audience: students who…”
  • Canadian cultural moments: transit, Tim’s debates, fall weather, hockey parents, etc.

How to avoid being generic

Don’t stop at the label. Add a second layer:

  • “Target audience: people who meal prep” → add “in a tiny apartment kitchen” or “on a student budget.”

5) #halloween (53.6M views, 5,887 videos)

With Halloween content starting early, #halloween is trending because creators are building anticipation: costumes, makeup tests, decor, DIYs, and party planning.

What to post in late September

  • Costume trials: “Costume test #1” series format
  • Makeup transformations: before/after with fast cuts
  • DIY decor: dollar-store flips, thrift finds
  • Spooky food: themed snacks, lunchbox ideas, party platters

Canadian creator advantage

  • Lean into weather-friendly costumes (layers, jackets, boots).
  • Showcase local store hauls and availability (without making unverified claims—just show what you found).

Series strategy

Halloween is perfect for a repeatable content engine:

  • “31 days of Halloween ideas” (or a weekly version)
  • “Budget costume builds”
  • “Spooky recipes in 60 seconds”

6) #college (45.6M views, 3,535 videos)

#college is trending as students settle into routines—study setups, social life, budgeting, and survival tips.

High-performing angles

  • “What I eat in a day” (campus edition)
  • Study routines: focus methods, library vlogs, time blocking
  • Budget tips: groceries, meal prep, transit hacks
  • Room setup / organization: small spaces, storage, desk setups

Canadian-specific hooks

  • “College in Canada: what surprised me”
  • “Commuter student routine in [city]”
  • “How I budget for groceries in Canada” (show your process, not sweeping claims)

Make it searchable

Use on-screen text like:

  • “College morning routine”
  • “Study with me”
  • “Campus lunch ideas”

That helps your video get found beyond the hashtag.


7) #hockey (44.2M views, 8,266 videos)

In Canada, #hockey is always big—but with 8,266 videos trending now, it’s clearly in a seasonal spike. Hockey content is broad: skills, training, gear, rink life, and fandom.

Content buckets that win

  • Skills + drills: quick demonstrations with a clear goal
  • Gear reviews: sticks, skates, tape jobs (show the “why”)
  • Rink day vlogs: behind-the-scenes of practice, tournaments
  • Hot takes: short, respectful opinions that invite discussion

Make it TikTok-native

  • Use tight cuts and a single focus per video.
  • Add captions so it works without sound.
  • If you’re filming on ice, keep the camera stable and the action centered.

Hashtag pairing

Pair #hockey with specific context tags (position, training, goalie life, beer league, etc.). Broader tags get you in the door; specifics earn the follow.


8) #dwts (31.2M views, 597 videos)

With fewer videos (597) but strong views (31.2M), #dwts suggests a concentrated trend: fans and creators are reacting to performances, routines, and weekly moments.

What to create (even if you’re not a dancer)

  • Reaction videos: your genuine response to a routine
  • “Beginner tries DWTS-style choreo” (fun, low-pressure)
  • Breakdown content: “Why this move looks harder than it seems”
  • Outfit/glam inspo: hair, makeup, styling recreations

Tip for creators

Use short clips of you learning a small section of choreography and track progress:

  • Day 1 vs Day 3
  • Slow version vs full-speed

That creates retention and encourages follows.


9) #drake (30.7M views, 3,005 videos)

#drake trends as a culture tag—music, memes, Toronto pride, throwbacks, and hot takes. With 30.7M views and 3,005 videos, it’s active enough to ride without needing to be a music account.

Content ideas that work in Canada

  • Toronto-centric storytelling: “Places that feel like a Drake lyric” (keep it tasteful and personal)
  • Throwback edits: your own footage + a trend-friendly format
  • Opinion content: “My top 3 Drake era picks” (invite comments)
  • Style inspo: fits, aesthetics, nightlife looks

Important strategy

Don’t make it only about the celebrity—make it about the viewer:

  • “If you grew up on these tracks…”
  • “If you’re from the GTA, you’ll get this…”

That’s how you turn #drake into community engagement.


10) #dancingwiththestars (18.1M views, 499 videos)

This tag overlaps with #dwts, but it’s distinct enough to treat as its own lane. With 18.1M views and 499 videos, it’s a relatively smaller pool—meaning your video can stand out if it’s well-framed.

How to use it strategically

  • Post side-by-side comparisons: “My version vs the show vibe” (without claiming affiliation)
  • Create tutorial micro-lessons: “3 steps to look smoother in ballroom”
  • Do couple/friend choreography: simple, repeatable routines

Hook ideas

  • “I tried a ballroom hold for the first time…”
  • “This footwork is harder than it looks—here’s the fix.”

Featured TikTok Video: @food — “#food” (0 views)

A featured video is provided: Creator: @food, Description: #food, Views: 0.

Why it’s worth watching (and what creators can learn)

Even with 0 views shown in the provided data, this video is still useful as a reference point because it represents a common TikTok pattern: ultra-minimal captions + a single broad hashtag. That’s a real-world reminder that:

  • A broad tag alone doesn’t guarantee distribution. TikTok still needs a strong hook, clear subject, and viewer response signals.
  • “#food” is extremely competitive. If your caption is only “#food,” your video must carry the entire story through visuals and structure.

How to improve this format (if you post similar content)

If you’re a food creator in Canada, try upgrading the concept while keeping it simple:

  • Add specificity in on-screen text: “Air fryer salmon bowl” or “$10 grocery meal”
  • Use a 2-second hook: show the final dish first
  • Include one clear promise: “High-protein lunch in 10 minutes”
  • Pair broad + niche tags: keep one broad tag, then add 2–4 niche descriptors (recipe type, method, diet style)

In short: the featured video is a good example of how not to rely on a single generic hashtag—and how to build a stronger discovery package.


Emerging Trends to Watch (Canada, late September 2026)

Based on today’s hashtag mix, here are the patterns creators should watch over the next few weeks:

1) Seasonal content ramps early

With #halloween already high (53.6M views), seasonal series will likely accelerate. Creators who start now can “own” a format before October is saturated.

2) Sports commentary is a growth engine

The combination of #nfl and #hockey suggests sports talk and fan content will keep climbing. Quick analysis, reactions, and explainers are especially shareable.

3) Identity-based targeting is mainstream

The scale of #targetaudience (65.1M views, 11,306 videos) shows that “content for a specific type of person” is one of the most reliable ways to earn comments and saves.

4) Entertainment recap culture keeps winning

With #dwts and #dancingwiththestars both trending, recap/reaction formats are still strong—especially when creators add a unique perspective (beginner dancer, fashion angle, humor).


Practical Creator Tips: How to Use These Hashtags Without Killing Reach

Hashtags help discovery, but they work best when your video is built for retention. Use these tactics to make the tags actually pay off:

1) Use “1 broad + 2–4 specific” hashtags

Example structures:

  • Broad: #news + Specific: “local update,” “explainer,” “what it means”
  • Broad: #hockey + Specific: “drill,” “gear,” “goalie,” “beer league”
  • Broad: #halloween + Specific: “DIY,” “makeup,” “costume test,” “decor”

2) Match the hashtag to the viewer promise

If you use #college, make sure the first seconds clearly show “college life” (campus, study setup, schedule, commute). If you use #ad, make the value obvious before the pitch.

3) Build a repeatable series

TikTok rewards consistency. Turn one idea into five:

  • “Target audience: ___” (weekly)
  • “NFL picks in 30 seconds” (game days)
  • “Halloween costume tests” (every 2–3 days)

4) Optimize for comments with a simple question

End with a soft CTA that fits the topic:

  • #drake: “Which era are you?”
  • #hockey: “What position do you play?”
  • #college: “Are you commuting or living on campus?”
  • #halloween: “Funny or scary this year?”

5) Keep your video searchable

Add on-screen text that mirrors what people might type:

  • “Halloween DIY decor”
  • “College budget groceries”
  • “Hockey skating drill”
  • “DWTS reaction”

Conclusion: What to Post Today Using Canada’s Trending Hashtags

If you want the fastest path to relevance in Canada today, pick one of the trending tags and build a video that clearly delivers on that audience’s expectations. Use #targetaudience to sharpen your hook, lean into #halloween for series momentum, and tap #hockey / #nfl for highly shareable commentary and reactions. And if you’re posting sponsored content, #ad is trending for a reason—just make sure the story is entertaining first and promotional second.

The goal isn’t to use all 10 hashtags—it’s to use the right 3–6 and make your content unmistakably about what the viewer came for. ✅

#food

Key Takeaways

  • #ad leads Canada’s trending list with 345.2M views, signaling strong demand for native-feeling brand storytelling.
  • #targetaudience (65.1M views, 11,306 videos) shows hyper-specific “this is for you” content is a major engagement driver.
  • Seasonal and sports content are surging: #halloween (53.6M) plus #nfl (67.1M) and #hockey (44.2M).
  • Entertainment recap remains strong with #dwts (31.2M) and #dancingwiththestars (18.1M).
  • Don’t rely on a single broad tag (as the featured @food “#food” example shows); pair broad + niche and lead with a strong hook.

Frequently Asked Questions

How many hashtags should I use on TikTok in Canada right now?

Aim for 3–6: one broad trending tag (like #halloween or #hockey) plus 2–4 niche tags that describe your exact video.

Is #ad hurting my reach?

Not automatically. #ad is trending (345.2M views), and sponsored posts can perform well when the hook is strong and the content feels native and useful.

Should I use both #dwts and #dancingwiththestars?

Yes, if your video is clearly about the show. They’re both trending today, and using both can help you appear in related discovery feeds.

What’s the easiest trending hashtag to start with as a new creator?

#targetaudience is beginner-friendly because you can create relatable, specific scenarios without needing special footage—just a clear hook and a defined “who this is for.”