Australia’s Top TikTok Hashtags (October 2026)
Australia’s trending TikTok hashtags today span ads, sport, memes, gaming, and city pride. Here’s how to use each tag with smart hooks, formats, and posting tactics.
Today’s (27 October 2026) top trending TikTok hashtags in Australia are #ad, #usa, #blowthisup, #dance, #meme, #nrl, #roblox, #music, #asmr, and #melbourne—each with its own audience expectations, content formats, and discovery pathways. Below, you’ll find the exact view and video counts for each hashtag plus practical, creator-first strategies to help you turn trend visibility into real watch time, follows, and saves.
Why these hashtags are trending in Australia right now
TikTok trends usually cluster around a few “content engines” that keep the For You Page moving: creator economy (ads), identity/location (Melbourne), fandom (NRL), entertainment loops (memes/dance/music), and niche communities (ASMR/Roblox). What makes today’s list interesting is the mix of broad discovery tags (like #blowthisup) and high-intent community tags (like #nrl and #melbourne).
A good rule for October 2026: pair one broad tag with one niche tag and one context tag (topic, location, or format). That combination helps you reach both “everyone” and “the right ones.”
1) #ad — 242.7M views, 1,723 videos
What it signals on TikTok
With 242.7M views across 1,723 videos, #ad is a heavyweight hashtag with a relatively low video count compared to its views—often a sign that big creators and high-performing brand content are driving outsized reach.
How Aussie creators can use #ad without losing authenticity
The best-performing ads on TikTok don’t feel like ads—they feel like useful, entertaining, or surprisingly honest creator stories.
Creator strategies:
- Hook fast with the outcome, not the sponsor: “I tried this for 7 days—here’s what actually changed.”
- Use native TikTok structure: problem → attempt → result → quick recap.
- Add proof moments: screen recordings, before/after clips, receipts, or side-by-side comparisons.
- Keep the brand mention after the hook (first 1–2 seconds should be about the viewer).
Format ideas:
- “3 things I wish I knew before…” (product/category)
- “Testing the viral version vs the original”
- “If you hate X, try this instead” (positioning angle)
Hashtag pairing tip: Combine #ad + a niche tag (beauty, fitness, food, tech) + a format tag (tutorial, review) to avoid being too generic.
2) #usa — 141.8M views, 2,628 videos
Why #usa is trending in Australia
#usa content often trends globally because it taps into pop culture, travel, comparisons, and commentary. With 141.8M views and 2,628 videos, it’s performing strongly as a cross-border conversation tag.
Content angles that work for Australian audiences
Aussie creators can use #usa without pretending to be American by leaning into contrast and curiosity.
Creator strategies:
- Comparison content: “Australia vs USA: what surprised me most”
- Explainer clips: slang, food, tipping culture, school/work differences
- React format: stitch/duet a US clip and add Aussie context (keep it respectful and specific)
Format ideas:
- “Things Americans do that Aussies find wild (Part 1)”
- “If you’re visiting Australia from the USA, do this instead”
- “Aussie tries American snacks / American tries Aussie snacks”
Hashtag pairing tip: Pair #usa + #melbourne (or your city) when the story is location-based (tourist tips, culture shock, travel itineraries).
3) #blowthisup — 125.4M views, 39,824 videos
What #blowthisup actually does
With 125.4M views and 39,824 videos, #blowthisup is a classic reach-seeking tag—high volume, highly competitive. It can help with discovery, but it won’t replace strong creative fundamentals.
How to use it effectively (without relying on it)
Think of #blowthisup as a distribution boost, not a strategy. Your real leverage comes from retention.
Creator strategies:
- Engineer a loop: end your video where it began (visual or audio cue).
- Use open loops: “Wait for the last clip” (only if the payoff is real).
- Build comment triggers: ask for a choice, ranking, or “which one are you?”
Format ideas:
- “I’m doing this until it works (Day 1)”
- “You won’t believe what happened when…”
- “POV: you’re the friend who always…”
Hashtag pairing tip: Always pair #blowthisup with topic tags (like #meme, #dance, #roblox) so TikTok has clearer context for who to show it to.
4) #dance — 105.3M views, 15,575 videos
Why dance stays evergreen
#dance holds 105.3M views across 15,575 videos—a big, steady category with room for both pros and beginners. Dance content is highly shareable and benefits from repeatable choreography and sound-driven discovery.
How to stand out in a crowded dance tag
Creator strategies:
- Make the first second visually clear: full-body framing, good lighting, clean background.
- Use easy-to-learn moves if your goal is remakes; use precision if your goal is wow-factor.
- Add a micro-tutorial overlay (counts, arrows, “step 1/2/3”) to earn saves.
Format ideas:
- “Teach this dance in 15 seconds”
- “Beginner-friendly version vs advanced version”
- “Dance challenge in Melbourne locations” (ties into #melbourne)
Hashtag pairing tip: Pair #dance + #music for stronger audio association and better placement in sound-led feeds.
5) #meme — 104.5M views, 9,452 videos
What’s powering #meme in Australia
With 104.5M views and 9,452 videos, #meme is a high-impact entertainment lane. Memes thrive on relatability + timing + clarity—and they often travel faster than polished content.
Meme formats that reliably perform
Creator strategies:
- Start with the punchline visually (caption + expression), then reveal context.
- Keep edits tight: remove every pause that doesn’t add comedy.
- Localize jokes: workplace culture, Aussie slang, public transport, footy banter.
Format ideas:
- “Me: I’ll be productive today / Also me: …”
- “POV: you said ‘no worries’ but you’re actually worried”
- “When your mate says ‘just one drink’”
Hashtag pairing tip: Add #melbourne (or your city) when the meme is location-specific—hyperlocal memes often get high shares.
6) #nrl — 103.9M views, 13,651 videos
Why #nrl is a powerhouse tag
#nrl is sitting at 103.9M views across 13,651 videos, which signals a massive, engaged community. Sports fandom content performs because it’s built on emotion, identity, and debate—three things TikTok loves.
What to post under #nrl (even if you’re not a pro analyst)
Creator strategies:
- Pick a lane: fan reactions, hot takes, game-day routines, player edits, or explainer clips.
- Use “one strong opinion” structure: claim → 2 reasons → invite rebuttals.
- Post quickly around moments, but keep clips evergreen with “what this means next.”
Format ideas:
- “NRL fan therapy session after that game”
- “3 things your team must fix next week”
- “If you’re new to NRL, here’s the one rule that explains everything”
Hashtag pairing tip: Pair #nrl + #meme for comedic reactions, or #nrl + #melbourne for local viewing culture, stadium vibes, and watch-party content.
7) #roblox — 99.3M views, 13,957 videos
Why Roblox content keeps trending
With 99.3M views and 13,957 videos, #roblox sits at the intersection of gaming, storytelling, and creator challenges. It’s also one of the easiest niches to scale because formats are repeatable and series-friendly.
Winning Roblox formats for Australian creators
Creator strategies:
- Turn gameplay into a story: goal → obstacle → twist → win/lose.
- Use captions aggressively—many viewers watch without sound.
- Build series: “Episode 1/2/3” and pin the start.
Format ideas:
- “I tried the hardest obby so you don’t have to”
- “Roblox but I can’t jump / can’t spend / can’t touch grass”
- “Building an Aussie-themed map (Part 1)”
Hashtag pairing tip: Pair #roblox + #meme for comedic edits, or #roblox + #asmr if you do satisfying building sounds and soft narration.
8) #music — 84.1M views, 11,575 videos
What #music means on TikTok in October 2026
#music has 84.1M views and 11,575 videos, and it’s broader than “songs.” It includes covers, production, live performance clips, music humor, and behind-the-scenes.
How musicians and non-musicians can use #music
Creator strategies (musicians):
- Post short, repeatable hooks (chorus, riff, drop) and invite duets.
- Show process: “I wrote this in 10 minutes” or “Turning a voice note into a track.”
- Use strong on-screen text: genre, vibe, and what to listen for.
Creator strategies (non-musicians):
- Curate: “3 songs for late-night drives in Melbourne”
- Storytime with music: pair a personal moment with a fitting sound (keep it authentic)
- “Music taste” memes and rankings
Hashtag pairing tip: Pair #music + #dance when you’re pushing choreography-friendly snippets, or #music + #ad for sponsored audio/artist partnerships (when relevant).
9) #asmr — 80.8M views, 3,347 videos
Why #asmr is punching above its weight
#asmr shows 80.8M views across only 3,347 videos—a strong views-to-video ratio that suggests high replay value and dedicated viewers. ASMR content often earns longer watch time because people use it for relaxation, focus, or sleep.
ASMR ideas that work (and don’t need expensive gear)
Creator strategies:
- Prioritize clean audio: reduce background noise, keep levels consistent.
- Choose one “texture” per video: tapping, brushing, crinkling, whispering, slicing, pouring.
- Make it visually satisfying: close-ups, steady framing, slow movements.
Format ideas:
- “Quiet Melbourne morning: coffee + journaling ASMR”
- “Packaging orders ASMR” (great for small businesses)
- “Keyboard / study desk reset ASMR”
Hashtag pairing tip: Pair #asmr + #melbourne for calming city ambience, or #asmr + #ad when doing sponsored “unboxing” or product sound tests (disclose properly).
10) #melbourne — 76.8M views, 21,690 videos
Why #melbourne stays a discovery engine
With 76.8M views and 21,690 videos, #melbourne is a high-volume local tag—perfect for creators who want Australian reach with strong location context. It’s also a tag that brands, venues, and events search regularly.
What performs under #melbourne
Creator strategies:
- Make location instantly recognizable: laneways, trams, cafes, skyline shots, markets.
- Use “saveable” formats: lists, maps, budgets, and itineraries.
- Add practical info on-screen: suburb, price range, time, “book ahead or walk-in.”
Format ideas:
- “Melbourne hidden gems under $20”
- “Best coffee spots for first-time visitors”
- “What to do in Melbourne this weekend (fast list)”
- “Melbourne vs Sydney (friendly debate)” (can pair with #meme)
Hashtag pairing tip: Combine #melbourne + one niche (food, fashion, fitness, comedy) to avoid being too broad.
Emerging trends to watch (and predictions for what’s next)
Based on how today’s hashtags cluster, here are the trends likely to keep building momentum in Australia through late October 2026 and beyond:
1) “Broad reach + niche identity” posting stacks
Creators are increasingly mixing a mass tag (#blowthisup) with a community tag (#nrl, #roblox, #asmr) and a location tag (#melbourne). Expect more content optimized for both discovery and belonging.
2) Local-first storytelling
#melbourne’s scale suggests viewers want specific recommendations and “day-in-the-life” content grounded in real places. City tags are becoming mini search engines.
3) Performance-based ads
#ad leading the list points to a continued rise in creator-led performance marketing: “test and review,” “day-by-day results,” and “this solved my problem” narratives.
4) Comfort content growth
#asmr’s strong views relative to video count hints that calming, repeatable formats will keep rising—especially when paired with study/work routines and cozy home setups.
Practical creator tips: how to use these hashtags for maximum reach
Here’s a simple, repeatable approach you can apply today:
Build a 3-hashtag stack (recommended)
- 1 big discovery tag: #blowthisup (optional, not mandatory)
- 1 category tag: #dance / #meme / #music / #asmr / #roblox / #nrl
- 1 context tag: #melbourne or #usa or #ad (only if it fits)
Match the hashtag to viewer intent
- #melbourne = “I want ideas I can use” → make lists, guides, itineraries
- #nrl = “I want emotion + debate” → reactions, takes, predictions
- #asmr = “I want calm” → minimal talking, stable visuals, consistent sound
- #roblox = “I want story + challenge” → series formats, goals, twists
- #dance/#music = “I want replay” → strong hooks, clean loops
- #ad = “I want proof” → outcomes, demos, honest pros/cons
Optimize the first 2 seconds
No hashtag can rescue a weak opening. Use:
- A clear on-screen headline
- A visible action (dance move, reveal, reaction)
- A promise: “I’ll show you…” / “Here’s the fastest way…”
Make content “saveable”
Saves are a powerful signal. Add:
- Step-by-step overlays
- Checklists
- “Part 2” continuation prompts (only if you truly continue)
Conclusion: what to post today in Australia
If you’re creating in Australia on 27 October 2026, the fastest path is to pick one of today’s high-velocity lanes—#ad (242.7M), #usa (141.8M), #blowthisup (125.4M), #dance (105.3M), #meme (104.5M), #nrl (103.9M), #roblox (99.3M), #music (84.1M), #asmr (80.8M), #melbourne (76.8M)—and then tailor the format to what that audience expects.
Action plan for your next post:
- Choose one primary hashtag from the list that matches your niche
- Pair it with one supporting tag and one context tag
- Write a hook that promises a payoff in the first two seconds
- Deliver the payoff fast, then loop or invite comments naturally
Do that consistently, and these trending hashtags become more than labels—they become your distribution strategy. 🙂
Key Takeaways
- #ad leads today with 242.7M views, making creator-led, proof-based promos a major trend in Australia.
- Pair broad reach tags (like #blowthisup) with niche community tags (#nrl, #roblox, #asmr) for better targeting.
- #melbourne remains a powerful local search and discovery channel for guides, lists, and saveable recommendations.
- High-replay formats dominate: dance loops, meme punchlines, ASMR comfort clips, and music hooks.
- The best results come from matching hashtag intent to format (reaction, tutorial, list, series, or calming loop).
Frequently Asked Questions
What are the top trending TikTok hashtags in Australia today (27 October 2026)?
#ad, #usa, #blowthisup, #dance, #meme, #nrl, #roblox, #music, #asmr, and #melbourne.
Should I use broad hashtags like #blowthisup on every video?
Use it selectively. It’s very competitive (125.4M views, 39,824 videos), so pair it with a niche tag that describes your content for better targeting.
Which hashtag is best for Australian local discovery?
#melbourne is a strong local discovery tag with 76.8M views and 21,690 videos—ideal for city guides, food spots, and local lifestyle content.
How do I post sponsored content without hurting performance?
Lead with the viewer benefit, show proof quickly, and disclose clearly. #ad is trending heavily (242.7M views, 1,723 videos), so authentic delivery matters.
