The trending TikTok hashtags in Indonesia today (25 June 2026) are #masukberanda, #lewatberanda, #juarasantap, #meme, #katakata, #football, #cortis, #bismillahfyp, #mlbbs41, and #fifaworldcup—each reflecting what Indonesian viewers are actively watching, sharing, and pushing to FYP right now.

Indonesia’s Top Trending TikTok Hashtags (25 June 2026)

Below is a creator-focused breakdown of the top 10 trending hashtags in Indonesia, including view counts, video counts, what the audience expects, and how to turn the trend into watch time, saves, and shares.

1) #masukberanda — 992.6M views, 284,427 videos

What it is: The classic Indonesian “get on the For You Page” hashtag. It’s broad, competitive, and often used as a visibility booster across niches.

Why it’s trending: It’s basically the default “discovery” tag. Creators use it when they want TikTok to test their content with a wider audience—especially for relatable skits, daily life, product demos, and storytimes.

How to use it effectively (not lazily):

Pair it with 2–4 niche hashtags so the algorithm has context (e.g., cooking, gaming, comedy, beauty).
Hook fast: Use a first-line on-screen text like “Wait for the twist…” or “This is why I stopped doing X…”
Optimize for retention: Keep cuts tight, remove pauses, and add pattern interrupts every 1–2 seconds.

Content ideas that fit:

“POV: you’re the friend who always…” mini skits
Before/after transformations (room setup, skincare, editing glow-up)
Quick tutorials with a strong payoff in the last 2 seconds

Pro tip: Because it’s huge (992.6M views), you’ll rarely rank from hashtag alone. Use it as a distribution tag, not your main discovery engine.

2) #lewatberanda — 424.4M views, 140,239 videos

What it is: Similar to #masukberanda, meaning “pass through the FYP.” Often used for content that aims to be casually discoverable—relatable, snackable, and shareable.

Why it’s trending: It’s popular on videos that feel like “you just stumbled on this,” which matches TikTok’s browsing behavior.

Creator strategy:

Make your video feel accidental but satisfying—like a quick observation, a micro-story, or a hack.
Use a conversational caption that invites comments: “Do you do this too?” / “Be honest…”

Best-performing formats:

“Things I wish I knew earlier” lists
Short street interviews (respectful + clear consent)
Mini vlogs: 6–10 clips, 0.5–1.0 sec each

Hashtag pairing ideas:

#katakata for quote-based hooks
#meme for comedic edits
#juarasantap for food content

3) #juarasantap — 271.9M views, 240,441 videos

What it is: A food-centric hashtag (“champion of eating”). Expect recipes, mukbang-style reviews, street food, café hopping, and budget meal challenges.

Why it’s trending: Food is evergreen, and Indonesia’s food scene is incredibly diverse. This hashtag also signals high replay value—people rewatch for ingredients, locations, or prices.

How to win with #juarasantap:

Always include price + location + rating on-screen within the first 2 seconds.
Use crunchy audio (sizzle, pour, bite) or a trending sound at low volume under narration.
Make the first shot irresistible: close-up steam, cheese pull, sambal pour, cutting ASMR.

High-converting content angles:

“Under Rp25k, is it worth it?”
“Best hidden warung in [city]”
“I tried the viral menu so you don’t have to”

Creator tip: Add a pinned comment with Google Maps link or landmark. It boosts saves and shares—two signals that often correlate with stronger distribution.

4) #meme — 231.8M views, 24,846 videos

What it is: Meme edits, reaction clips, comedic remixes, caption humor, and format-based jokes. The video count is relatively low compared to views, which suggests high demand and strong consumption per video.

Why it’s trending: Memes travel fast. They’re easy to share, and they translate across languages with visual humor.

How to create meme content that performs:

Use a recognizable template and twist it with local context (school life, family group chats, office culture).
Keep it short (6–12 seconds) and loopable.
Use text timing: reveal the punchline at 70–85% of the video.

Avoid common mistakes:

Overlong setup (people swipe)
Too many subtitles at once
Reposting copyrighted clips without transformation (risk of muted audio or removal)

Smart pairings:

#katakata for punchline quotes
#lewatberanda to widen reach

5) #katakata — 231.3M views, 65,279 videos

What it is: Quotes, life advice, relationship lines, motivational text, poetry snippets, and “words that hit” content.

Why it’s trending: Indonesia has a strong culture of shareable “captionable” lines. These videos often get saves (for later) and shares (to friends), both powerful signals.

Creator playbook:

Put the best line in the first frame (don’t make viewers wait).
Use a calm visual: sunset drive, café b-roll, rain window, typing notes, or minimal face-cam.
Add a “comment magnet” question: “Which line hurt the most?” / “Team move on or fight for it?”

Formats that work:

3-line story: setup → conflict → quote payoff
Duet/stitch with a personal response
“If you need to hear this today…” series

Pro tip: Make it a series with consistent design (same font, same color, same pacing). Series content builds returning viewers.

6) #football — 209.5M views, 9,213 videos

What it is: Football highlights, commentary, analysis, fan reactions, training drills, and edits.

Why it’s trending: Football content spikes around match days, transfer news, and viral player moments. The low video count vs. high views indicates strong opportunity for creators who can publish quickly.

How to stand out:

Do fast analysis: “3 reasons this goal worked” in 15 seconds.
Film reaction + breakdown (face-cam + overlay).
Post training micro-drills: one skill, one angle, one replay.

Content ideas:

“Explain this tactic like I’m 10”
“Best goal celebrations ranked”
“1 drill to improve first touch”

Safety note: Be careful with copyrighted broadcast footage. Use short clips, transform with commentary, or create original reenactments/animations.

7) #cortis — 208.8M views, 28,960 videos

What it is: “Cortis” is often used in Indonesia to refer to cut/short edits, snappy compilations, or clipped moments—especially for entertainment, reactions, and highlight-style content.

Why it’s trending: TikTok rewards tight editing and high retention. “Cortis” signals a style: fast cuts, minimal filler, maximum payoff.

How to use #cortis strategically:

Edit for zero dead air (cut breaths, pauses, transitions).
Use subtitles that guide attention (1 line at a time).
Build a loop: end with a line that connects to the beginning.

Best niches for cortis-style:

Comedy skits (setup → twist → reaction)
Gaming highlights (clutch moments only)
“Glow-up” edits (before/after with punchy transitions)

Creator tip: If your average watch time is low, try releasing a “cortis version” of your longer video and compare retention.

8) #bismillahfyp — 204.3M views, 71,055 videos

What it is: A culturally resonant hashtag meaning “In God’s name, to FYP.” It’s used across many categories, often with hopeful or motivational intent.

Why it’s trending: It’s community-driven and emotionally positive. Viewers often engage with supportive comments, which can lift interaction rates.

How to use respectfully and effectively:

Pair it with content that matches the tone: goals, small business journeys, personal progress, study routines, or uplifting moments.
Encourage wholesome engagement: “Please pray/support so this reaches more people.”

Content ideas:

Small business packing orders + gratitude
Study/work routines with progress milestones
“Day 1 of changing my life” series

Pro tip: Don’t rely on the hashtag alone. Add a clear value proposition: teach something, show transformation, or tell a story.

9) #mlbbs41 — 188.2M views, 10,332 videos

What it is: Mobile Legends: Bang Bang content tied to Season 41 (S41). Think gameplay, hero builds, rank pushes, patch talk, and highlight reels.

Why it’s trending: Seasonal gaming tags create urgency—players want the latest meta, fastest climb strategies, and current hero priorities.

Winning creator strategies:

Post meta snapshots: “Top 3 heroes to spam in S41”
Make 10–20 sec highlight loops with on-screen build details
Use comment prompts: “Drop your main + rank, I’ll suggest a hero”

Content ideas:

“Best emblem + item build for [hero] in S41”
“1 mistake keeping you stuck in Epic/Legend”
“Solo queue tips that actually work”

Pro tip: Add a pinned comment with build codes or item order. It increases saves.

10) #fifaworldcup — 185.4M views, 22,686 videos

What it is: FIFA World Cup discussions, nostalgia edits, predictions, iconic moments, player debates, and fan culture.

Why it’s trending: Even outside tournament windows, World Cup content stays evergreen because it’s emotional and debate-friendly.

How creators can ride it:

Create “hot take” but keep it respectful: “This is the most overrated World Cup moment…”
Use storytelling edits: “The comeback nobody expected”
Make interactive brackets: “Vote in comments: best goal of all time”

Content ideas:

“Explain the most controversial VAR moment”
“Top 5 World Cup kits ranked”
“If [country] had this lineup…”

Copyright caution: Avoid long broadcast segments. Use commentary, stills, self-recorded reenactments, or licensed footage.

Featured TikTok Video Spotlight: @streameruniversity

Featured video details

Creator: @streameruniversity
Description: #streameruniversity
Views: 0 (at the time of this report)

Why it’s worth watching (and why it can still go viral)

A view count of 0 doesn’t mean the video is irrelevant—it often means it’s newly published, freshly indexed, or not yet widely distributed. For creators, this is actually useful: early-stage videos can reveal new formats before they saturate.

Here’s why @streameruniversity is worth your attention:

Education-first positioning: “Streamer university” implies practical lessons—streaming setups, content systems, monetization, or creator workflow. Educational content tends to earn saves (people revisit), which can trigger stronger recommendation.
Search-friendly branding: A clear niche name can become a keyword hub. If the creator posts consistent tutorials, TikTok search may start associating the account with streaming-related queries.
High remix potential: Tutorials and creator tips invite stitches/duets (“Here’s my setup,” “I tried this advice,” “My budget version”), which expands reach.

How to learn from it as a creator

When you watch, look for:

The hook structure (does it promise a result in the first 1–2 seconds?)
The teaching format (steps, checklist, before/after)
The CTA (does it ask for a comment like “Want part 2?”)

If you’re in gaming, IRL, or education niches, consider testing a similar “university-style” series:

“Editing University: 3 cuts that boost retention”
“Food Review University: how to rate fairly”
“MLBB University: climb tips for S41”

Emerging Trends to Watch in Indonesia (Predictions for Late June 2026)

Based on the mix of broad discovery tags (#masukberanda, #lewatberanda), community-faith optimism (#bismillahfyp), and high-intent niches (food, gaming, football), here are the patterns likely to grow next:

1) “Utility content” will outperform pure entertainment

Creators who attach clear value (how-to, checklist, honest review) will win more saves and shares—especially under #katakata (life advice), #juarasantap (price/location info), and #mlbbs41 (builds/meta).

2) Shorter, tighter edits will keep rising

The presence of #cortis plus the high view density of #meme suggests audiences want fast payoff. Expect more 7–15 second videos with loop endings.

3) Comment-driven formats will dominate sports and gaming

#football and #fifaworldcup thrive on debate. #mlbbs41 thrives on recommendations. Creators who design prompts for comments (polls, rankings, “agree/disagree”) will get stronger interaction velocity.

Practical Creator Tips: How to Use These Hashtags for More Reach

Build a “3-layer hashtag stack”

Use:

1 broad discovery tag: #masukberanda or #lewatberanda
1 format/style tag: #cortis or #meme (if relevant)
1 niche tag: #juarasantap / #football / #mlbbs41 / #katakata / #fifaworldcup

This helps TikTok understand both who should see your video and why they’ll watch.

Match the hashtag to the viewer promise

#juarasantap → promise taste, price, location, honesty
#katakata → promise emotion, clarity, relatability
#mlbbs41 → promise rank improvement, meta advantage
#meme → promise punchline + replay
#football / #fifaworldcup → promise insight, debate, hype

Optimize the first 2 seconds (non-negotiable)

Try formulas like:

“Stop doing this if you want to rank up…” (#mlbbs41)
“Rp20k… but the taste is insane” (#juarasantap)
“This quote changed how I see love” (#katakata)
“Watch the ending” (#meme / #cortis)

Post like a newsroom: speed + consistency

For fast-moving tags (#football, #mlbbs41), aim for:

Same-day posting when news drops or meta shifts
2 versions: a 10-sec “cortis” highlight + a 30-sec deeper breakdown

Track performance the smart way

After posting, check:

Average watch time (retention is king)
Shares + saves (especially for #katakata and #juarasantap)
Comment rate (especially for sports/gaming debates)

Conclusion: What to Post Today Using Indonesia’s Trending Hashtags

If you want the safest path to reach in Indonesia today, use #masukberanda or #lewatberanda as your distribution layer, then anchor your content in a high-intent niche like #juarasantap (food), #mlbbs41 (Mobile Legends S41), or #football/#fifaworldcup (sports debate). Add #cortis if your edit is tight and loopable, or #katakata if your hook is emotional and save-worthy.

Action plan for today:

Pick one trend from this list that matches your niche
Script a one-sentence hook that promises a clear payoff
Post two cuts (short “cortis” + slightly longer explanation)
Use a 3-layer hashtag stack and a comment prompt to drive interaction

View on TikTok

#streameruniversity

Key Takeaways

#masukberanda (992.6M views) and #lewatberanda (424.4M) are broad reach boosters—pair them with niche tags for precision.
#juarasantap is a high-save food trend; add price, location, and rating early for better retention.
#meme and #football have strong view density—tight edits and fast hooks can outperform bigger creators.
#mlbbs41 is seasonal and urgency-driven; meta snapshots and build guides are the fastest winning formats.
The featured @streameruniversity video is worth watching as an early signal for creator-education formats with high save/remix potential.

Frequently Asked Questions

How many hashtags should I use on TikTok in Indonesia?

Use 3–6 hashtags: one broad (#masukberanda/#lewatberanda), one format (#cortis/#meme), and 1–3 niche tags for relevance.

Are #masukberanda and #lewatberanda still effective in June 2026?

Yes, but they work best as distribution tags. Pair them with niche hashtags and strong hooks to avoid getting lost in competition.

What’s the best hashtag here for small creators?

#meme and #football show high views with relatively lower video counts, which can mean more opportunity—if your content quality and hook are strong.

How do I use #mlbbs41 without getting buried?

Post meta-relevant content (builds, hero picks, patch reactions), keep clips short, add on-screen item/emblem info, and pin a comment with the build order.